Stories & Ideas

Articles by Lina Mansour

Helps ecommerce teams turn content into organic traffic and revenue.

SEO Strategist

Oct 10, 2026 1540 views 1 min read

By Lina Mansour In , Ecommerce Growth, SEO & Content 1 comments

Why Every Store Needs a Blog: Content That Drives Sales

Buying guides and how-to articles rank, earn links and convert. Learn how to connect blog posts to products so content pays for itself.

Oct 2, 2026 3320 views 1 min read

By Lina Mansour In , SEO & Content 0 comments

Canonical URLs, structured data, crawl budget and internal linking: a practical checklist we run on every Magento store we audit.

Shop by Brand: Building Brand Pages That Convert
Shoppers search by brand more than by category. A good brand directory and landing pages capture that intent and lift average order value.
Oct 14, 2026
Why Every Store Needs a Blog: Content That Drives Sales
Buying guides and how-to articles rank, earn links and convert. Learn how to connect blog posts to products so content pays for itself.
Oct 10, 2026
Going Headless with Magento GraphQL and Next.js
A headless storefront is not just a faster theme. Here is how routing, caching and content fit together when Magento only serves GraphQL.
Oct 6, 2026
The Magento SEO Checklist: 21 Fixes That Move Rankings
Canonical URLs, structured data, crawl budget and internal linking: a practical checklist we run on every Magento store we audit.
Oct 2, 2026
Hyvä vs Luma in 2026: Which Magento Frontend Should You Choose?
Hyvä has changed what fast Magento looks like. We compare build effort, extension compatibility and Core Web Vitals so you can pick the right frontend.
Sep 28, 2026